Wednesday, 28 July 2010

Catalogues

I have to admit it took me a while to get used to designing on A3 format having never made a catalogue before any larger than A4. I am really thrilled with the results. As I am exhibiting at Top Drawer in September and there is a lean towards the Christmas buying market I wanted my catalogue to celebrate my first Christmas card collection. I have been really excited by designing a Christmas range and I am proud that it is looking really different to the more traditional Christmas card ranges. I still love working with my figurative style and adding a bit of fun to my cards. I found it really easy to come up with the Christmas range as ideas seemed to just pop into my head. The front of the catalogue is based on the idea of the lovely Christmas stamps that appear on our post during the festive period. I have used one of my designs and turned it into a stamp! I thought the party hat in the design was a little like the Queen's crown on a traditional stamp and I used the font of Fay's Studio to create the final look of a stamp. I am also really glad that the Christmas range is printed onto a sparkly board and wrapped with pearlescent envelopes. They have that extra something that we all look for during the festive season. Anyway, enough about Christmas, although I am sure some of you may still have Christmas songs on your Ipods from last year?

I have already been posting out my catalogues to customers present and prospective, I really hope that it shows how far I come in the past 12 months from making everything at home to employing professional printers to make it for me. It's great to finally have a catalogue that has my personality and all the information needed for customers. It's all about making life a little easier for myself and Fay's Studio stockists. 
I hope you like the look of the catalogue.
Keep your eye out for the Christmas range soon coming to the Fay's Studio shop.

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